What's up with Moby diversifying, and starting to hit up the whole "DJing where people are taking party pix" style of events. I know he probably has previous cred due to pop hits, and respect in the HOUSE DJing community, but it's just a little bit shocking. I just assumed his brand was a step above 'the modern party scene.' Maybe he sees it as an emerging demographic, and wants to move early, or maybe he's trying to trick the modern electrocommunity into buying into his concept album about a night in New York.

Should Moby hand-select hotter partypic slutz to be photographed with if he wants to leap over MOMJEANS in the international DJ rankings?

"Dude, I've been listening to you since you collabed with Gwen Stefani on SOUTHSIDE. The album PLAY changed my life."

[Pics by Nicky Digital]

Let us never forget the real Moby, a guy who gets really into his own concepts:
[youtube=http://www.youtube.com/watch?v=ivtKcM1DGeY&hl=en]