HIPSTER RUNOFF

<3 bathroom pix <3

[Photo by We Know What u did last night]
Few artists are able to get strong brand-enhancing remixes from heavy hitters. Most rmxes are just kind of like 'I guess I should create more versions of my product.'

If I were an artist or rcrd lbl who was in the process of formulating a marketing strategy, I would ask myself, "How could I get a bunch of shitty mp3 blogs to blog about my artist to have a perpetual presence on hype machine?" The key would be getting either the endorsement from a top tier blog, or just having your artist remixed by an artist who is in the HypeMachine Top 20.

I think Ladyhawke has a good opportunity to be more than just 'another artist on electro blog.' She can be a relevant artist who even makes her way to the long tail of crappy music blogs that post things for the sake of 'reporting news', 'posting popular mp3s to get hits', and 'reBlogging what the most respected blogs blog about.' When it comes to getting to the top of hypemachine, you need to do more than just get blurbed about on 5 electro blogs. The key to the hypemachine is getting blogged about on as many crappy blogs as possible (the ones that post radiohead on a weekly basis).

Or you can just get blurbed about in Pitchfork.

Another interesting issue with HypeMachine is the fact that women don't really dominate the hypemachine Charts. Other than Madonna, Feist, M.I.A., and Santogold, I can't remember too many women who topped the charts (which are usually reserved for meaningful-core bands & bands that r kute+sound interesting). I just picture a lot of alt bros who use hype machine to search for women only when they need to make a playlist for a mainstream girl who they are trying to seduce.

Anyways, I think Ladyhawke has only had quality remixes done of "Paris Is Burning," as opposed to just a bunch of shitty remixes. Utilizing Cut Copy & Peaches is definitely a brand-strengthener.

I wonder if Modular makes their signed artists remix their other artists. Is there a REMIX CLAUSE on the record contract that says "You have to rmx at least 2 of our other artists." I hope so, cuz that's 'good business'/excellent forced cross-branding.

[MP3s (STREAM ONLY)]
Ladyhawke - Paris is Burning (Cut Copy Remix)

Ladyhawke - Paris is Burning (Peaches Remix)

Myspaces
http://www.myspace.com/ladyhawkerock
http://www.myspace.com/cutcopy
http://www.myspace.com/peaches

XX BONUS PEACHES MUSINGS XX
I wonder how Peaches' career would have gone if she didn't write that song about fucking away pain/sucking on her titties.

Did u know Peaches was Feist's roommate when they lived in Canada?
Do u remember Feist? She was in that CD player thingy commercial.

Is Peaches the Karl Rove of women in music?

XX BONUS XX
INTERVIEW WITH LADYHAWKE
[youtube=http://www.youtube.com/watch?v=P3ARieXIAyM&hl=en]

Cut Copy

Buzzband

Timeless Australian electro band Cut Copy

Lists: Members of Cut Copy, Australians, 2k11 buzzbands

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