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In Search Of… A Personal Brand

“Just when you thought this guy couldn’t fit any more subcultures on his body he stuffed pirate in there at the last second.”
-SBTVC, 2k8

The Purgatory Alt is stuck in no man’s land, with no obvious personal brand to implement. He is stuck in purgatory, frantically grabbing at what he perceives to be indicators of being affiliated with a ‘relevant subculture.’  Such as:

  • the Agyness Deyn Top Hat.
  • anti-’Nazi corporate logo’
  • Punk denim vest
  • Camouflage shorts
  • Baseball pants
  • Miscellaneous altSkateboarding Sneakers
  • Grandma scarf
  • ‘take me seriously’ facial hair
  • Hook + fingerless gloves

The truth is, we are all searching for the best way to represent ourselves. We just want people to ‘get’ us without having to talk 2 us. We’re all the same, yall. No matter what we choose to wear.  Should I give up my well-defined ALT personal aesthetic and search for a ‘new representation’ of ‘me’?

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11 Comments

  1. DNL
    Posted October 21, 2008 at 8:45 am | Permalink

    Dad?!

    Reply

  2. anon
    Posted October 21, 2008 at 10:00 am | Permalink

    carles plz blog about marc jacobss spongebob tattoo

    Reply

  3. Jesse
    Posted October 21, 2008 at 10:08 am | Permalink

    This is just sad crls :o(
    Hey y’all, just be yerself and don’t try to hard to not try so hard to fit in/be different.

    Reply

  4. a.
    Posted October 21, 2008 at 11:39 am | Permalink

    y’all, just thought of something

    carles’s personal brand is just a blog/”meme” version of the song “losing my edge” by lcd and the soundsystems.

    Reply

  5. Posted October 21, 2008 at 11:57 am | Permalink

    to top it off, seen this bro in a freakshow with “the great orbax” eating bugs and such

    Reply

  6. mstrcnt
    Posted October 21, 2008 at 11:59 am | Permalink

    no, that’s just one of the new tokio hotel back up dancers

    Reply

  7. anonymous
    Posted October 21, 2008 at 12:49 pm | Permalink

    my two fav blogs come together! <3 <3 <3

    Reply

  8. Derek
    Posted October 21, 2008 at 2:06 pm | Permalink

    This dude is clearly a punk.

    nice try carles

    Reply

  9. poopmeister
    Posted October 21, 2008 at 5:05 pm | Permalink

    amen

    Reply

  10. badkharmala
    Posted October 21, 2008 at 6:55 pm | Permalink

    this laundry pile definitely has his own hodgepodge personal brand. it’s all in the details, like the red bull instead of sparks.

    Reply

  11. Posted October 22, 2008 at 3:21 am | Permalink

    Personal brands are way too much work… I have a hard enough time deciding what AA alt-band t-shirt to wear to shows… too obscure? Not obscure enough? Not local enough to be “authentic”? And of course anything on pitchforks best of 2kwhatever is out…. it’s all so confusing!

    Reply

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