Tue, 2009-09-22 20:05 | by Carles
Photos by Ryan Muir via BrookVeegs
I was recently at a Crystal Castles concert, and I noticed the lead singer Alice Glass in an 'Alice in Wonderland' costume. It was a strategic move, since her name is 'Alice' and the kidz movie's main character is also named 'Alice.' It seems like a live show can be limiting. Ur only going to be performing for about 50-350 'fans.' It seems like u should do something that 'gets u attention on the internet from a blogsite that has thousands of daily visitors.' This way u can enhance ur macrobrand instead of just portraying with a meaningful microbrand with a 1and done show.
'Making a meme' out of a concert seems like something all indie bands must do to 'get covered.' Whether it is 'costumes', 'confetti', or 'inviting a member of another relevant indie band out on to stage to pretend to play guitar with your band', it is important to 'get the internet buzzing' abt ur live show. This will make them want to attend ur show when you go to their local scene because they will be 'afraid of missing something.' This seems like a good strategy for bands that are not worthy of 'being relevant.'
For example, Of Montreal has never really been a 'good band', but since their live shows are 's000 zany', ppl really like 2 see them. Here is a picture of an Of Montreal show where they execute women while they are wearing sillie costumes. The photo makes u wanna be there so you can see some1 'take her last breath of life.'
Photo via YvanRodic
Crystal Castles is kinda in the same boat as Of Montreal. I am not sure if they will ever release more music, but I think their brand is 'so established' it won't matter 'how good/bad' their music is. They will realistically never release an album that is 'critically acclaimed' or 'says something meaningful that tons of ppl can relate to', so all they will do for the rest of their lifespan is 'chill & try 2 keep their brand alive.'
Scarie. Seems like a chill meme, though. 'Worth blogging about', potentially.
Do yall know if 'Alice in WoNdErLaNd' is an authentic cartoon film? Seems like it was never that interesting, except ppl who 'do drugs' like to pretend that it is 'fucking awesome.' I prefer the Pixar films cuz they appeal 2 me as an adult, but still entertain my kidz.
Worried that Chrystie Castles are going to start appealing to stoner/druggie bros who now listen to Jam Bands.
Worried that she is trying to look like she is a 'drug dependent person.'
I hope that even if Chrystine Castles is going through an 'experimental phase', it makes their music better. I am worried that it might sound like distorted electro garbage if they 'drop 2 much acid.'
Sad that everything is about drug culture. Wish music and drugs had nothing to do with eachother so that Incubus never would have acquired a fan base.
what's ur fave band with a fan base of ppl who 'do a shitload of drugs'?
do u think they do drugs bc the music would be shitty without drugs?
Or do drugs open up ur mind and enable u to think in ways that straight edge ppl could never dream of?
Alice Glass
Alternative CelebrityAlice Glass is the lead singer of Crystal Castles. She is known for her KrAzY onStAgE aNtiCs.
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