In an effort to humanize their blog voice, the Pitchfork music site used an exclamation point when writing a blog headline. The headline is supposed to channel the generalized excitement of authentic Joanna Newsom fans.  Perhaps a sense of 'relief' that an MP3 by a critically acclaimed artist has 'finally' been released.  The Alt Report is uncertain whether this headline is supposed to inspire high clickability by bros, or if Joanna Newsom has a core fan base of girls who utilize exclamation points.

As her latest album enters the promotion cycle, there is a high chance that she will be branded by the alternative media as a desirable alternative mate whose music and personal brand should be idealized.    The Alt Report cannot confirm the level of her altness, nor can the Alt Report confirm that her music warrants an exclamation point headline.

Is Joanna Newsom an alternative bro 'sex icon'?
Do headlines with exclamation points make you feel like you are reading a 'human who understands you' as opposed to a news source?
Has any one listened to her music?
Is her music 'legitimately good' or just 'interesting sounding'?
By using an exclamation mark, did Pitchfork Media trivialize/sexualize the work of a female artist?

Joanna Newsom

Alternative Celebrity

Joanna Newsom is some indie songstress who plays the harp and writes weirdo songs that some ppl say are 'amazing.'

Lists: QTs, indie songstresses, 2k10 buzzbands

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