Will LCD Soundsystem’s “Drunk Girls” turn into a mainstream meme with its new viral video?

I am not sure if this is a real unofficial music video. It seems like it was probably 'planted' by LCD Soundsystem's PR company to try to go 'viral' and get hits when people search for "Drunk Girls" + "Girls Gone Wild" + "Drunk girls having sex." Wonder if this song was just created to be a lasting Google search term.

Do u like watching drunk girls + seeing pix of them on facebook? Is this video a 'great meme' or does it mean that LCD Soundsystem is meant to resonate with mainstreamers? Is "Drunk Girls" more of a spring break anthem instead of an "Authentic Indie Post-Disco Wave anthem"?

I think this video might be bad for the LCD Soundsystem brand. Like since it was turned into a meme it makes the song seem like more of a 'joke', some sort of silly song that a wannabe comedian wrote just to make a viral video.

Is "Drunk Girls" still better than "Flash Delirium"?
Is this video a real 'fan video' or was it 'planted' by LCD Soundsystem Public Relations and/or Marketing Firm?
Are Unofficial videos 'fakes' 40% of the time?
When will we hear "Drunk Girls" as the theme song to MTV show?
Would u rather see a video of alt girls getting effed up, instead of mainstream girls getting trashed?