WAVVES is a controversial indie singer because he 'doesn't give a fuck about anything' other than surfing and doing drugs. Mountain Dew started Green Label Sound, a 'record label' that releases mp3s by relevant buzzband. I guess the idea is that every writeup about the buzz band also includes a mention of 'Mountain Dew', the soft drink. Instead of taking out billboards for the Mountain Dew brand, the spinoff brand is meant to appeal to alts like u and me. Every fan who likes WAVVES will now become a chill Mountain Dew fan.

Wonder if it is a good thing for the Mountain Dew brand that the name of the song is POST ACID. Feel like Mountain Dew has always had an extreme brand, but maybe 'a drug beyond LSD' might be a little bit too much.

Green Label Sound today announces the release of their next single "Post Acid" by Southern California garage-pop band, Wavves. The new, original track is the first single off the band's highly anticipated forthcoming full-length King Of The Beach and is the second official single release for Green Label Sound this year. The Wavves album, King Of The Beach is due out August, 3rd 2010 on Fat Possum Records.

Worried that the Mountain Dew brand might be 'too aligned' with drug culture now.
Wonder if Mountain Dew is only interested in male bro demographics. Maybe they should sign a bloggable female to try to get women to drink 'Mountain Dew Zero' or 'Diet Dew' or 'Dew 4 bitches'. (not sure what the female version of MTN DEW is).

Wavves seems to 'get defensive' when explaining his involvement with Mountain Dew.

Wavves lead man, Nathan Williams, had this to say about the Green Label Sound single release, "First off and foremost it's a chance to give away free music. 'Post Acid' was written and recorded as a true pop song to me and in doing so I knew that I would want it to be heard on as wide a scale as possible. Green Label Sound is helping us to do that."

Damn bro. Chill. Ur just a MTNDEWBRO. Nothing wrong with that. Don't get all mad at the brand just cuz they paid u to write an mp3. I'm just a bro on the internet, and any time some1 throws a free mp3 my way, I'm ready 2 download it.

Feel like he should 'chill' and accept the fact that he is a Mountain Dew bro now. Whether he likes it or not, he is a brand ambassador, sorta like Grant Hill and Sprite.

Do u think WAVVES will be in any commercials?
Will WAVVES 'get backlashed' for being part of the Green Label Sound marketing project?
Is WAVVES trying to 'ride in the wake' of Neon Indian's commercialized chill wave?
Is WAVVES a good brand ambassador, or is this a 'questionable decision'?
Who should be the next Green Label Sound band / artist / sound project?
Do yall wanna go drink some Mountain Dew?
Can we start calling Mountain Dew 'post acid'?

This post has theoretically been made possibly by the Mountain Dew: a chill ass cola soda pop for bros who just wanna do rad shit.

Green Label Sound

Record Label, Meme

GLS is the record label of Mountain Dew. They pay a buzzband to write an MP3, then release it to blogs in order to get buzz.

Lists: record label, companies that are trying to reach alternative markets

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Wavves

Buzzband

WAVVES is a fuzzy buzzy buzzband that sings about aliens, marijuana and being a failure in life but laughing abt it because u r high.

Lists: Members of WAVVES, drug users, 2k10 buzzbands

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