American Eagle is a popular mainstream genre of 'clothes 4 tweens who are trying to look cool, and adults who are trying to stay young.' Sorta a weird vibe with a lot of cargos, polo shirts, and overpriced shirts with animals/retro logos on them. In a really tough market with Abercrombie and Fitch, Hollister, and probably a bunch of other crappy stores.

N e ways, it seems like all of these mainstream brands are gonna go after the American Apparel market share since Am Appy is about to 'go under.' In order to go after the bro market, American Eagle (aka Am Eaggy), created the BRO HAT. It seems like something that is meant to appeal to bros who just want to be bros. It will really help u brand urself as a browave bro.

Might purchase it, seems like a solid 'price point.'

What type of bro do u think this hat is for?
a) bro bros
b) altbros
c) dudebros
d) sk8rbros
e) fratbros
f) girlbros
g) dykebros
h) tweenbros
i) sportsbros
j) baseball_team_bros
k) gaybros
l) hipsterwavebros
m) legitimate Xmas gift for ur biological brother
n) cool dad bros
o) American Eagle bros who will buy anything as long as there is a sweet eagle logo on it.
p) festival bros
q) UnChill AZN bros
r) AZN bros who want to be white
s) black bros who want to be white
t) lesbians who look like hornie teenage boys
u) construction workers
v) Choose.Ur.Own.Bro

R u gonna buy this hat?
R u worried that this hat is 'fitted' and they might not have the right size for ur huge bro head?
Do u wear 'baseball caps'?
Will the Bro Hat win 'Fashion Week' / Project Runway?
If u see some1 wearing this hat, will they be an authentic bro or a 'poser-wave' bro?

Will Am Eaggy replace Am Appy in 2k11?