Tron: Legacy 'didn't tank', is the #1 movie in the USA


Tron: Legacy is some new Disney movie abt electro, computer games, robots, 3d, and other weird crap that people who drink Mountain Dew would like. However, it seems like Disney did a 'good enough job' of marketing the new Tron movie in order 2 make ppl go see it so it was #1 at the box office.

Tron Legacy raked in an estimated $43.6 million on approximately 5,600 screens at 3,451 locations

Wonder if Daft Punk made 'the right decision' by co-branding themselves with this movie. Feel like it still didn't get a lot of mainstream Avatar-level buzz, so not sure if mainstreamers <3 the Daft Punk brand even more now.

Disney tackled the challenging sell of Tron Legacy by bombarding the public with a massive marketing campaign, hoping to hook viewers with its father-son storyline and the razzle dazzle of its visual effects, even if it didn't make a lick of sense to the uninitiated. Predictably, Legacy's audience skewed heavily male (66 percent), according to Disney's exit polling, and 75 percent was aged 18 years and older.

Which do u think is a more powerful way 2 get people in 2 see ur movie: having a niche electro band do the soundtrack, or 'include the Disney logo' on ur movie poster + have a 'massive marketing campaign'?

Do u think modern movies just 'cheat' 2 get people in2 theatres by using the whole '3D gimmick' which elevates ticket prices and makes studios more $$$?

The 3D illusion was a big part of Tron Legacy's advertising, and 2,424 locations presented the picture in the format, accounting for 82 percent of the gross. That included 234 IMAX 3D venues, which made up 24 percent of the gross. Last year, Avatar had a 71 percent 3D share at a smaller 3D location count (2,038).

Is the IMAX 3D experience 'amazing' or just 'straight up lame'?
Did u see TRON: LEGACY?
Did it 'crush it'?
Was TRON just a 'big pile of crap' that ppl still went 2 go see?
Did Daft Punk 'carry the movie'?
Will Daft Punk some how get 'an Oscar' for 'Best Original Score', or will they lose to Toy Story for "You've Got a Friend In Me"?
Will they show up 2 the Oscars in robot costumes?
Will Thomas Banghalter get an Oscar for Best Supporting Actor, or is Christian Bale an automatic lock 4 his role in The Fighter as a crack addict?