Category Archives: Alternative Business

Is Target ‘ripping off’ American Apparel?

I was recently shopping for some miscellaneous items at my local Target store, and I walked through the ‘clothes’ section to see if there were any ’sweet buys’ that I could find that ‘didn’t look like they were from Target.’ It’s always rewarding to ‘get compliments’ about elements of my wardrobe, since I am [...]

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The Impact of Sports Marketing on Regular Bros: This Bro is a Witness

Photo via BallDon’tLie

It’s kinda weird how we’re all ‘witnesses’ 2 marketing, and we are impacted by the stuff that is around us. I noticed this bro from Cleveland Ohio who had actually ‘converted his garage’ into some sort of tribute to his favourite African American athlete in the world, an NBA basketball player named [...]

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Is Adidas Effectively Marketing 2 Alts?

Yall. I recently attended a show by the ‘crossover’ faux-indie band The Ting Tings because I heard that they were giving away free Adidas track suits, and all alcohol for free [via Bud Light]. Apparently the event was some sort of ‘marketing’ project by the Adidas viral + alternative marketing division. [...]

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Is Target the most authentic Everything-Store?

Photo via Chicago Looks

Have yall heard of stores called ‘Everything Stores’? I think it is because u can walk in and ‘literally buy everything u could possibly need.’ This includes food, pseudo-trendy clothes, electronics, and even stuff 2 clean ur bathroom with. These mega-franchises capitalize on ’sweet ass operations efficiencies’ and do [...]

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