HIPSTER RUNOFF » Justice

The Day the Bloghouse Died [via going CORPORATE]

Carles — Mon, 16 Feb 2009 21:19:31 +0000

I think the informal theme of this week is ‘letting go of our bloghouse past.’ While bloghouse will live in our hearts 4ever, we must turn our back on it in order to move forward in our quest for authenticity.

I remember when I was a young alt, just learning that he ‘loved electro music’, a music video really spoke to me. It was by the French band Justice. The name of the song was “D.A.N.C.E.” The video featured progressive imagery in a way that pushed animation to a new level of righteousness.

But then I saw this hybrid Justice + SoME + Coca Cola advertisement.

Can’t believe it, yall. Can’t believe it’s over. Can’t believe the video that made alts ‘fall in love with bloghouse/electro/just wanting 2 dance’ has been acquired by the world’s most popular brand–Coca Cola.

I miss the days when the Coke brand was more mainstream/obvious / sweet /entry level Toy Story 3d animation

Just feel kinda like my whole world is falling apart. I knew that eventually the whole world would realize that I listened to the best + most fun music in the world, but now that I don’t even listen 2 it any more and they are trying to utilize the aesthetic, I am just feeling a lot of emotions. Part of me wants to listen 2 more Justice again, and be proud of them + fit in with mainstreamers, but then another part of me wants to throw my Macbook into a Fiery Furnace.

I remember when the Daft PunkBros were in a denim advertisement for GAP, I was kinda proud, because I was really into them. They also weren’t TOO mainstream at that point, so it was still authentic to like them and not turn ur back on them since they were still a very niche product.

Feelin kinda sad. I remember I used to be really into SoMe’s design aesthetic. I thought it was unique to the Ed Banger crew. I really felt like it was organic, and it BELONGED TO US. but I was wrong.

In the end, u just have to realize that everything is a brand. And every brand wants to be significant, so u can’t hold that against ppl. Brands can’t last 4ever–so u must do whatever u can 2 maximize ur value before you metaphorically ‘die’ a.k.a. become ‘irrelevant.’

//// Miss u 2k7.
Does n e 1 know if they are putting cocaine back into the Justice formula of Coca Cola?

Gonna be sad when AnCo is in a commercial. Not sure if they will ever be ‘relevant’ ever again if they sell out like that.

Does the music still belong 2 the fans after it is in a commercial?
Or is it less authentic since it was used to ’sell something’ besides records/mp3s?
Just going through a lot lately. Bye

PS: Think I’m gonna retire from using Justice as a bloggable meme. goodnite moon.

Authentic Music Fans of the Nite

Carles — Mon, 01 Dec 2008 03:01:03 +0000

Authentic Entry Level Alts of the Nite.
Mainstreamer American Appy Implementation of the Nite.
Authentic Justice fans of the Nite.
Authentic Meaningful College Experiment of the Nite.
Authentic Arts & Crafts project of the Nite.
Authentic _______ of the ___________.

Should I dress up as a Joustice song for Halloween 2k6/2k11?
If these 4 girls were going 2 a Girl Talk concert, what themed costume do u think they would wear?

(miss u)

I would like a meaningful, buzzed tugjob from
a) D
b) V
c) N
d) O
e) D.V.N.O.
f) choose.your.own.combo

Is ‘talking like HRO’ bad for your health/personal brand?

Carles — Tue, 25 Nov 2008 03:04:42 +0000

Yall. HRO is a unique place. I make up a lot of original stuff. I talk about important concepts. I am there for you. There is nothing wrong with cobranding your personal brand with the HIPSTER RUNOFF lifestyle brand. Don’t let n e 1 give u shit 4 it.

U R UNIQUE.

It is okay to talk like me. Talking like Carles/HRO makes u normal+self-aware+authentic.

A lot of ppl complain in the cmmnt threads that cmmntrs try 2 hard to sound like HRO, but there’s nothing wrong with that. You are a part of something bigger than yourself. Something authentic.

Be extremely proud of yourself for ‘getting it.’

In fact, “getting” HRO is the equivalent of fulfilling an 60 hour requirement of ‘progressive’ liberal arts courses at a top 100 university/community college.

We are all trying to build an army of supporters who are eager to ‘mimic’/'implement’ ur ‘way of life’ into their way of life. When u get into a relationship, u don’t rlly NEED another person. U just NEED a reason to be alive. We want to know ‘why?’ We want 2 know other people identify with us. We want 2 know that we are unique. We want to know that we are differentiated.

Master lifestyle brands want you to be a soldier for them.
A Master Lifestyle Brand will represent you what you represent the brand.
Start seriously thinking about the future of your personal brand. R u looking to go local, regional, national, or global?

// I am building an army.

Should I blog about JusticeGate?

Carles — Wed, 19 Nov 2008 18:44:09 +0000

Remember that tyme that there was a picture of Jousteece playing guitar with their guitar unplugged from the soundsystem and ppl said they were ‘the electro Milli Vanilli’?

Even though ‘it was an accident’ or whatever, what do yall think about this situation?
a) I am burning my Jousteece CDs
b) Justice is the anonymous side project of a famous French electro band, and the 2 Justice guys were picked kinda like how they made boy bands in the 90s cuz they were ‘marketable’
c) Jousteece = Milli Vanilli
d) Justise = Ashlee Simpson
e) Justice uses iTunes 2 play their music
f) Joustice makes their songs in GarageBand
g) this will be the last post about Justice in the history of HRO
h) h8 blogs that blog about ‘memes’ that aren’t really news and don’t really have an identity between a ‘news blog’, ‘meme blog’, ‘taste making blog’, or ‘music criticism blog.’
i) h8 blogs
j) h8 music
k) h8 life
l) if I make a myspace music page, can I get signed?
m) Busy P = Karl Rove
n) Justice’s next album will not resonate with n e 1 authentic
o) the cord just slipped out of the hole kinda like when some1 pulls out 2 ‘cum’ on some1. no big deal.
p) Choose. Your. Own. Response

Which Busy P Empire Spinoff Product Should I Buy?

Carles — Fri, 24 Oct 2008 13:11:42 +0000

Should I buy these Daft Punk loafers?

Or these Daft Punk Dolls?

Or the Busy P + SoMe sneaker?

Don’t u h8 FRENCH PEOPLE BANTER in English?

Should I buy the Ed Banger ED PHONES?

Should I buy this FEADZ Mighty Kids Meal // Happy Meal?

Or should I get the Uffie McFlurry maker?

Or should I just ‘cum’ with an an androgynous McDonalds character? <3 Grimace <3

[Photo by GVB at Grimace's DJ Set @ Pitchfork Music Festival (2015)]

Or should I be Justice in a Palestinian scarf for Halloween?

[Shoes via Sean Ahern Tumblr]
[FGGT Dolls by Daily Swarm]

Or should I just buy a pack of Sharpies and huff them until my brain starts leaking out of my nose?

What are yall gonna buy?

What should I be 4 Halloweend? (Part 10 of 365)

Carles — Wed, 22 Oct 2008 21:56:20 +0000

Should I be an ice cream head? Might be an ice cream sandwich to represent racial unity.

Should I be ‘Spooky’ Justice

Should I be ‘the whistling song’ about Young Folks? (this is a boy+girl costume if ur in an altCouple)

I guess I should trade in my WII/Super Nintendo/Sega Saturn/GameBoy for an XBOXZune360 thingy. Hopefully it comes preloaded with my favourite bloghaus bands.

“I’d give any thing 2 go back in time to when the world was simultaneously meaningfully listening 2 ‘Young Folks.’ Things back then made a lot of sense. It was alright 2 just be urself.”
-some1 who frowns down upon the Electro Era

What should I b 4 Halloween?

Carles — Wed, 15 Oct 2008 16:27:57 +0000

Should I be a pack of teens waiting to be picked up by our parents at the movie theatre?

Should I be a member of Deathcab for Cutie who is pumped to support Barry Obama? He has the spirit of a college student who is experiencing ‘his first election with a free-spirited, conscious mind’.

Should I be the chunky guy from ‘The Cures’?

[Photo via Jezzibelle]

Should I be an Alternative Wolverine from the hit cartoon show ‘X-Men’?

[Photo by facehunter]

Should I be ‘lil cunt’ from the movie Lil Miss Sunshine?

(or maybe I’ll be the Guy from The Office/the guy from Talk Soup/the guy from There Is Blood)

Or Should I just stick with the original plan of being JOUSTEECE 4 Halloween?

Is this a GHEY P0RN or a documentary? (or a mockumentary)?

Carles — Mon, 13 Oct 2008 01:59:11 +0000

Yall. I was looking at the ‘movie poster’ for A Cross The Universe, and it kinda made me wonder if this is kinda supposed to be one of those movies like Brokeback Mountain, where they just made it about ghey people to get Viral Blog Buzz, and then win academy awards.

Should I ’smoke marijuana’ and then watch the ‘Banger Mockumentary’? Should we blame the mockumentary genre for being a ‘gateway’ towards shows like THE OFFICE?

Kinda reminds of of that time that I made a post wondering whether this was a PARTY FLIER or a GHEY P0RN0 C0VER.

Yall probz aren’t authentic HRO fans, so u don’t remember that meme.

It’s kinda weird how all roads lead back to Justice and missing Heath.

(Is this how Carles feels about HRO? Has it taken over his life? Is there n0 turning back?)

Should I be Joustice for Halloween?

Carles — Thu, 09 Oct 2008 03:20:59 +0000

[Image by thecobrasnake]

Should I be Justicing for Halloween, or should I be the AZN in the background who is depressed about the economy?

Or should I find some1 to be an Alternative Interracial Couple? [AltBro+AZN edition]

[Photo by Red Slurpeee]

PPL keep telling me that I need 2 b ‘the zany guy from Empire of the Sun.’ The trouble with that is that I don’t even know which 1 is the zany 1 !!!!

Or should I go as “FGGT” from the movie Tokio Hotel: Dunston Checks In?

Halloween is basically 5 blog minutes away…
GIVE ME SOME GOOD IDEAS. (Doesn’t help that I did blow off my white MacBook lappy earlier.)

This will enable u 2 become the next Justice

Carles — Sun, 05 Oct 2008 21:49:13 +0000

A lot of entry level producers spend most of their time wondering what type of equipment/setup that their favourite electroProducers use. For example, if Daft Punk uses a MicroKorg and AbletonLite, purchasing these products will enable u 2 take ur electro career to the next level.

I was reading Created Digital music, and I saw the setup that Jousteece uses. Should I buy all of this stuff, yall? Is it expensive?

//WHAT TYPE OF EQUIPMENT DOES JUSTICE USE ?? ///

3 x Jazzmutant Lemur
2 x MacBook Pro
1 x Korg MicroKorg
1 x Korg ZERO8 Live Control
1 x Pioneer DJM800
Software: Ableton Live

Should I spend my Tax Return money on some of this stuff? Will it automatically transform me into an amazing producer? Do I have to ‘come up with a gimmick’ because my skills+technology won’t put me over the top by myself? Do I have to make a myspace profile or will it be authentic if I am just some type of ‘Mysterious Producer’?

Do yall really believe that Justice uses GarageBand?