Photo via flickruser

It seems like the display rack in Target looks ‘a whole lot like’ the display racks in American Apparel. Like the products are ‘complete rip offs’ or something.  At first I was excited, since I thought I would get a ton of Am-Appy-ish materials ‘on the cheap’ but then I started to wonder if these knock-offs would enable me to achieve the same brand goals.  Not sure if I would be able to ‘lie’ to myself, kinda like women who use fake purses.  Not sure if the $5-$10 prices would be worth paying if they weren’t officially amAppy.

Can’t believe Target ‘totally ripped off’ Am Appy. Wonder what they are trying 2 do.

I feel like Am Appy owns the ‘design rights’ to this aesthetic, and probs deserve to sue any1 who rips them off. They are responsible for branding this aesthetic as ‘kewl.’

Maybe Target decided to ‘rip off’ the Am Appy clothing aesthetic in order to ‘get back at them for ’stealing their logo aesthetic.’

I did some internet research and found out that Target was founded in 1902. American Apparel was founded in 1989. I feel ‘very surprised’ by that fact, since I have only known about Am Appy for a few years (I first found out about them when they moved into my suburban market mall.) It is interesting that they both have similar logos that rely on ‘the power of Helvetica’ to get across their store’s aesthetic. It seems like Am Appy might have ‘ripped off’ the Target logo by using Helvetty/Arial as their font.

Yall can probably notice the similarities in the store logos.

Seems like most ‘everything’ stores are trying to appeal to alts. Or maybe alternative aesthetics have ‘taken over’, and they are trying to enable the poors to wear solid coloured shirts. Maybe poor people will no longer think that they need ‘branded logos’ + scribbly shit [via Ed Hardy] on their t-shirts to make them look like they are rich/fit-in.

Just don’t know what belongs to who, and what type of ‘intellectual design property’ can really be owned. I feel like the Font Industry and the Music Industry are really similar. I think I expect to utilize fonts for free, much like I expect to listen to music for free. The person who creates a font is looking to ‘go mainstream’ by ‘getting included’ on tons of personal computing machines. This is the same thing that buzzbands need to try to accomplish. Fonts + Music can’t really ‘change the world’ but they can definitely be an under-appreciated element of ur every day life.

Bands need to create files that make it on to as many computers as possible. MP3s, JPGs, MOVs, FLVs, PDFs, EXEs, DMGs, and any other type of file known to man. Buzzbands need to ‘make it’ on to pplz computers.

Having a huge crisis.

Do u think that Target will get sued by Am Appy?
Do u think Am Appy will get sued by Target?
Do u still think Am Appy is a ‘relevant brand’?
Is there a new Alt brand?
Should I be a font designer, or should I start a buzzband?
How does the law decide ‘who owns a font’/font-based logo?

Previous Target Coverage
http://www.hipsterrunoff.com/2009/09/is-target-the-most-authentic-everything-store.html

Have yall heard of stores called ‘Everything Stores’? I think it is because u can walk in and ‘literally buy everything u could possibly need.’ This includes food, pseudo-trendy clothes, electronics, and even stuff 2 clean ur bathroom with. These mega-franchises capitalize on ’sweet ass operations efficiencies’ and do a bad ass job of putting niche mom-and-pop stores + regional stores out of business. U can even get ur prescription drugs/back2school supplies there.

I happened to notice tons of alternative ppl hanging out in Target, such as the bro above. He seems like he is just chillin. If I had to guess, he was probably buying a Mach 3 Turbo razor in order to shave his burns, and possibly shopping for a functional jacket or sweater at a low price for his ‘real life job.’ He probably also bought some beer, 7up, and possibly some breakfast cereal.

I wonder why Target is becoming such an alt hangout. Maybe it’s because most of their stores have Starbucks inside of them. [Related Post: Do Tweens Rlly drink coffee?]

Maybe it’s because their in-store restaurant offers Pizza Hut.

From what I understand, Wal-Mart is for ‘truly poor people’, but Target’s prices are a little bit higher, discouraging the ‘poorest people’ from shopping there, since their purpose in life is seeking out extreme savings. Target is a viable option for ‘upper-middle class people’ who don’t want to ‘be seen with the lowliest members of society.’

Seems like every1 ‘from our caste’ shops at Target.

Here is a picture of your Aunt shopping at Target.

The Posh Spice Beckham shops at the Target.

Christina Agulieraeia shops at the Target Shop. (ain’t no other man)

Star of the MTV Channel show ‘Our Hills’, Lauren Comrad shops at Targets. (Is Halloween Candy on sale yet yall?)

The Poor Man’s Natalie Portman (Kirsten Dunst) shops at Target.

Even the host of Project Runway and the guy who sang ‘Kiss From A Rose’ shop at Target.

Most of the people who live in your gated community shop at the local Target. They seem to be looking for ‘Tickle Me Elmo dolls’/'Wii’s.’

It seems busy and innovative, as if they have an active ’slave trade’ or something.

It seems like Target is a chill place to chill. Like you could go there to buy anything, and it will be quality, and you won’t be surrounded by The Ppl of Walmart. I feel relieved that I don’t have to shop at WalMart. Whenever I go there, it is usually past midnight to buy something stupid, and it makes me depressed because ‘real people’ are actually doing ‘real shopping.’ They have tons of kids running around barefoot, and I feel worried that their dirty feet are transporting diseases and the H1N1. Hand Sanitizer.

It seems like Target has become an authentic Alt Hangout. Sort of like a mix between a ‘thrift store’ and ‘an electro dance club where n e thing can happen.’

Photo via thestyleshark

g2g shopping. Hope I see some perfect alt breasts.

Where do u shop?
Is Target a place where you can shop for your basic human needs without ‘feeling too trapped in ur life’/poor?
What does Target’s brand mean to u?
Do u fear for ur life when u go inside of a WalMart since there are so many poors?
Can u share any insights into the differences between the WalMart and Target brands?
Do u believe in ‘Everything Stores’?

Previous EveryThingStore Coverage
http://www.hipsterrunoff.com/2009/09/beached-alt-spotted-outside-of-walmart-on-meme-blog-about-poor-people-inside-of-the-walmart-store.html

I have always wanted to be involved in ‘grassroots marketing campaigns’ that reach real people. It seems like the best way to do this would be to become ‘a bro holding up a sign on the side of the street.’ I feel like this strategy might have been stolen from homeless people, usually using their lil sign to let people know that they are ‘hungry’ or that they would ‘welcome any sort of cash donation’ towards their survival fund.

The truth is, online advertising might not even work–mainly because not every one uses the internet. Did you know that only 10% of the world uses the internet (uncited). Did you know that only 1% of the world has a ’smartphone’ (uncited)? Did you know that only 10K units of iPhones have been sold (uncited)? Did you know that only 34% of the world has an email address, while 100% of the world has a physical street address (uncited)? So while you may think that the whole world is a savvy consumer just like you, the way the world works is completely different. While ‘banner ads on websites’ might reach ’stuck up Gen Y a-holes from all of the world’, a more effective marketing campaign on a microscale might involve ‘holding up a sign on the streets telling consumers about your product.’

For example, these bros have a lemonade stand in their suburban neighborhood. They are letting drivers know that they have Lemonade and Bottled Water for sale, and that proceeds will help to clean water in Liberia. They utilized graphic design, computers, markers, and laserjet printers to break through society’s ‘noise’ and enable potential customers to ‘get their message.’

This pizza parlor is letting consumers know that they have ‘cheap ass pizzas’, possibly between the hours of 4-6 pm, when moms are driving their kids home from school and need a ‘cheap dinner option.’ Sometimes, u have to have a cheap product to tap into the ‘impulse buy’ economy.

If you do the math, you basically have to hire some ‘poor person with minimal pride/awareness of the world’ to stand outside with the sign, possibly for $10 per hour. I would avoid hiring young people, since they tend to ‘look ashamed’/'disinterested’ in holding up the sign, since they unintentionally outsourced their brand. It seems better to have a ’serious old person’ who thinks they have a real job, or possibly a ‘crazy old man’ who will wave to people and be a jovial extension of your brand. It is important not to hire a krazy homeless man, since he might scare customers away, even if he has tons of experience in professional sign holding.

It also seems like the seasonal tax services industry also utilize the gimmick ‘having some person stand outside in a Statue of Liberty costume.’ It reminds poor people driving by that they are ‘too dumb’ to do taxes, and need to get them done for a small fee at their local tax office.

Always remember that you have to ‘go to the streets’ to reach real people. While internet advertising ‘looks kewl’, sometimes u have to reach low-end consumers with your low-end product. I believe in the power of holding up signs on the side of the road.

‘Know your customer.’
-Warren Buffet, CEO of Chili’s Fun Foods Corp

Previous ’shitty marketing jobs’ coverage: Guy sitting at a table representing a brand
http://www.hipsterrunoff.com/2009/08/hello-i-am-a-guy-sitting-at-a-table-i-represent-a-brand-i-want-to-sell-you-something-that-you-are-not-interested-in-buying.html

• unruly fans
• alcohol + drugs
• bands who ‘have an attitude’
• the venue
• governmental restrictions and limitations
• structural collapses of temporary stages
• unqualified staff and security
• Mother Nature
• lack of necessary amenities, such as bathrooms, potable water, and Sparks

It seems like the factor that is most likely to get out of hand is the combination of substance abuse with ‘a shit load of people.’ It’s kinda weird how much ‘trust’ u must have in humanity in order for an event to go smoothly, both intrinsically and financially. I’m sure yall have been at a concert where 1 unruly bro has been kicked out, and u were sort of relieved. That 1 bro could have ruined the entire experience 4 every1. It seems like if one thing ’sucked’, then the ‘mob mentality’ of tons of fans could cause some sort of ‘riot’ that ends with a death/buzzkill.

Just read abt 2 failed events due 2 completely different reasons.

Failed Event #1: The Big Valley Jamboree, 2009
It seems like there was some sort of windstorm at a country music festival called ‘The Big Valley Jamboree’ held somewhere in Canada that likes country music. Apparently the winds picked up, and a stage collapsed, and some1 died. It seems like this video of the wind destroying a music festival is like ‘hell on Earth.’

This video seems ’solemn’ and ’serious’–like you possibly should not ‘make fun’ of the event since some1 died, making it an official ‘tragedy.’ I think if some1 is injured, then it is just an ‘accident’, but ‘death’ makes it a tragedy because people united for some fun, but then got something that they weren’t expecting. Feel like I’d be bummed/pissed if I went to a music festival, and then Mother Nature ‘fucked it up’ totally ruining my ‘buzz.’ I feel like Christians think that ‘God makes things happen for a reason’, so maybe this was God’s way of saying that music festivals are ‘terrible ideas.’ Wonder if this would have been a ‘bigger story’ if it happened at Coachella/Lollapally/ACL.  

I think every one probably ‘deserves a refund’, and the event was possibly insured for some sort of disaster like this.

Failed Event #2: HARDfest Summer AltPartie, Los Angeles, 2009

I also read about some event in Los Angeles called HARD. It was apparently shut down by the riot squad because it became a ‘huge fire hazard’ after unruly teens overran the event. It was held in the basketball arena where Magic Johnson used to play b4 he caught HIV. Tons of relevant electro artists from the year 2k7 were playing to an arena full of California alts + mexitween alts who think that ‘everything is a rave’ so it seemed like it was destined to end poorly.  

It seriously seems like ‘hell on Earth.’ Like when you are in a position with ‘tons of people’ who ‘feel like they are entitled to something’ that is no longer going to manifest itself. Sort of reminds u of when ur a kid and ur somewhere with ur parents, and some sort of ‘consumer injustice happens’ and an entire room of 30-50 year olds ’stand up for something’ and complain to the manager.

It seems overwhelming to have ‘grown up’ and now be in positions where ‘young people’/'alt people’ experience ‘consumer injustices’

‘Consumer injustices.’ They seem pretty subjective, I guess. It seems like the ‘customer is always right’, so it seems like a consumer injustice is likely to happen a lot. It seems like ‘dumb people’ are the most liberated when they get to ‘complain’ about being ‘fucked over’ at a restaurant/store/concert/etc. Like this is ‘their time’ to fight for justice, or something. I feel like that’s why I h8 ‘dealing with failed consumer experiences’ the worst–u have given this sort of ‘power’ as a ‘crusader’ to people who only have a high school education.

N e ways, from what I have read, HARD is a Los Angeles ‘party’ brand that attempted to increase the scale of their production. Instead of being held in some ‘vacant lot’ where relative tweenlectro chaos could be isolated, they attempted to move into a basketball arena where Magic Johnson used to play. From what I understand, the Great Western Forum is probably just waiting to be torn down since the Staples Center was built and the Lakers moved there. It seems like they probably just hold ‘Second Class events’ and try to turn a decent profit. It seems like this is the risk of holding a non-mainstream event–u will attract the wrong type of people into your facility, and the even will go horribly wrong.

Seems weird to see alt ppl ’sitting in seats’ at an electro event as opposed to ’standing’/'dancing.’ They seem to have ‘restless leg syndrome.’

Looking into the distance, wondering how much more meaningful their lives’ would be if they were ’sitting in the front.’

The desire to not be a ’second class citizen’ relegated to the bleachers caused tons of alternative ppl to ‘jump down’ from the second level, in a quest to put themselves in a position to have a meaningful electro nite.

Because of bros like this, the event was a ‘huge disaster’ because there was no sense or order/control.  I feel like people who didn’t ‘get’ why you had to go to high school usually have a difficult time understanding ‘how to act’ in public.  Like their parents never ’scolded them’ when they were young for ‘running around a restaurant’, reinforcing the need to conform for the sake of social order.

After watching this video, u can see how the alternative culture in Southern California ‘totally ruined’ the event because they had no sense of order. I feel like this would never happen at a predominantly white, college educated Grizzly Bear concert. I think part of the California electro music scene has been ‘branded’ as ‘crazie and out of kontrol’, but u can see in this video that they are not meant to attend an event held in a ‘real facility.’  It seems like you should put them in some sort of ‘field’ and just have a huge pool of water for drinking + swimming + using the restroom.

I have heard ‘internet rumors’ that HARD oversold. Seems like maybe people all got the feeling that they would be ‘on the floor’ but then had to ’sit in the bleachers’ or something. Seems like a ‘huge nightmare.’ Wish there were just illegal underground parties where people did tons of drugs and listened to ‘electronica’ or something. It would be an absurd celebration where people dressed in sillie, bright costumes.

It seems like all of the ‘evacuated’ concert attendees ‘milled around’ the parking lot, looking to create their own meaningful experience as they rallied around the ‘disappointment’ and ‘hate’ of the ‘unfair police’ who shut that shit down.  

Maybe these micro-parties were more ‘memorable’ than a night where you sit in bleachers watching an electro DJ play from several hundred feet away.  What is an ‘authentic experience’?

I feel like the people evacuating at the JAMBOREE Natural Disaster seem ‘legitimately panicked’ or something, as if their lives’ are in danger.

Seems ‘drastically different’ than the videos of the pissed off electro bros.

It’s just so weird, yall. It’s like there is this demand for an event that authentically unites people, rallying around the power of music, and ascending to a higher level of consciousness…but u have to pay $15-$35 for it, and then there are all these other fuckheads there. Just wish things happened naturally, like if Deathcabs played in a public space 4 free, and it got viral twitter buzz on the day of the concert.

Have yall ever gone to a concert/festival where ’shit went wrong’?
Whose fault was it?
Did u get a refund?
Can festival brands recover after 1 bad event?
Have concert organizers totally forgotten about ‘the consumer’?
Would u be pissed if u died at a music festival?
Does God make things happen 4 a reason?
Do u know how to get an ‘internship’ with the riot police in Los Angeles?
Should all concerts require riot cops, or is Los Angeles ‘more likely to have a riot’ since there is so much minority unrest?
Is it a bad idea to go to an event that involves too many ‘immature teens+tweens’?
Does every1 deserve a refund when ’something doesn’t go ur way’?

It’s kinda weird these days. I feel bands want to ‘make it’ in a way that means ‘not becoming a huge brand that can sell a bunch of shit to markets that u don’t respect.’ Whether it is tweens or people over the age of 36 who still buy Green Day albums, it seems like bands want to be ’successful’ in a way that is like ‘i just want 2 solid albums, and tons of indie cred.’

Feels weird looking at pictures of Blink 182’s latest tour. Can’t believe they almost ‘broke up 4 good.’ Seems retarded for these types of megaBands 2 break up 4ever. I think that they make like several hundred million dollars per tour. It seems ‘too good to pass up’, even if u ‘didn’t get along with some other bro in ur band.’ Wonder if Grizzly Bear / Animal Collective / The Postal Service / Death Cab 4 Cutie will ever ‘grow old’ with their listeners, and eventually get to play large scale concerts where u overcharge for seats and make tons of money [via selling merch].

Seems lucrative to be Blink 182.

Moms line up with their kids 2 ‘buy merch.’

Photos via thecobrasnake

Groups of pre-altbros / maltstream teenbros form a deep bond/project their insecurities of ‘being left out’ by wearing the same shirt.

Tweens text & ’sext’ & ‘tweet’ from ur show.

U have sponsors/an 18 wheeler with ur faces on it

A cellphone company tries to monopolize ur brand/get every1 to enter some text contest.

Tweens photograph u and post pix on the internet

Blink 182 has appealed to the ‘Cali Bro’ demographic, and bros who dress like ‘cali Bros’ who aren’t from California. Even though they started ’smoking’ and ‘growing facial hair’, they still love what ur band/music means 2 them.

U get to see ur older mexiBro fans mingling with tween girl fans, representing a ‘bridge’ across race + generation

U get 2 be a ‘cool dad‘ and carry around ur child / human accessory

I feel like I will know I have ‘made it’ as a band when I play a large-scale outdoor venue, and I watch two shirtless bros embrace one another, as if they have just seen the ’sickest fucking performance’ in the history of the concert going experience.

Can’t believe Blink 182 has been around for 30 years. I wonder when it is time for a band 2 ‘hang it up’, or is there just ‘2 much money 2 be made’ if you are a respected brand with a tribe of loyal followers/fans who aren’t ‘connected’ enough to find something new 2 enjoy.

Just want to start a band, build an ‘insane’ business model, and continue to let my brand grow old gracefully, continuing to rake in more money as the years go on.
Maybe the best music in the world appeals 2 the most amount of ppl and we should be happy that the bands that the most people like are the most financially successful. I feel like maybe having a ’strict brand’ isn’t necessary–maybe ur brand needs to be ‘confusing’, so that it can appeal to people in multiple demographics who ‘don’t understand life’ and end up trying to ‘be kewl’ via antiquated methods, such as ‘really liking blink182/green day/u2/coldplays.’

Does n e 1 else ‘want 2 throw up’ when u watch Bruce Springsteen ‘perform live’/hear old ppl talk about his ‘amazing performance’?

‘I guess this is growing up, yall’ – the blinking 182times

I remember when I was a young boy connecting with my father through mainstream interests, we used to attend professional sporting events. At these events, each team had a ‘mascot’ who intended to get fans ‘fired up’ about the home team. I’m not sure how much adults enjoy mascots, but I feel like they function as some sort of ‘icon’ who can get people emotionally involved/invested in the game. They are also to attract ‘young fans’, inviting them to become a life long member of the team’s ‘brand’, even before the child ‘completely understands the rules of the sport.’

It’s interesting to see that the band WILCO got a mascot. I think that this means they are a ‘huge’ band, needing to reach new markets + demographics. A mascot will make Wilco shows more enjoyable, getting people on their feet, and doing things like ’starting the wavve.’ I feel like the mascot trend might seem ‘cheesy or lame’, but I feel like the early adopters to this trend won’t feel a backlash. Feel more worried about when indie bands with mascots reaches a 27% saturation rate, and people find it to be inauthentic, instead of whimsical and fun.

Do yall think that mascots are the future of independent music? Do u think that bands should accept their status as ‘marketable brands’ and create characters that might great assets when it comes 2 spreading their message? Are mascots ‘cheesy and mainstream’ or marketing tools that are more effective than twitter.

Not sure how 2 feel about the band mascot era. Seems like things are about to get ‘mad crazie.’

///////////
Decided to ‘brainstorm’ mascots for popular indie bands. Let me know if yall have any feedback on these ideas. Some of these are metaphors.

Grizzly Bear

Neon Indian

The Arcade Fire

Deerhunter

Girl Talks

The Animal Collective

The Justice League

Bands with the word ‘deer’ in their name

Belle and Sebby

WAVVES

PHOENIX

Dan Deacon

Sigur Ros

Ratatatting

Cut Copy / the Presets / Empire of the Sun

Miscellaneous Aussie Band

MGMT

The Yeah Yeah Yes

Kings of Leon

Crystal Castles

Diplo [via old pizzaAlt meme]

Feist

The Strokes

Vampire Weekend

U2

The Killers

Coldplay

Air

Daft Punk

Fleet Foxes

Kanye West / Jay Z / Lil Wayne

MSTRKRFT

Friendly Fires

Postal Service

The Posting Services

Creed / Lifehouse / Christian band

Interpol

M.I.A.

At the Drive In

Bloc Party

Brokencyyyde

Bjork

The Polyphonic Spree

The popular new band Fruit Collective

Do yall think that any of these are good/bad ideas?
Do u ’see’ any metaphors in these mascot suggestions?
How should a band go about ’selecting’ their mascot? Fan voting?
Do u think u’d find music festivals more fun if there were mascots representing your fave bands?
Should festivals be more like a ‘competition’ with fan voting [via text]?
Can u think of any artists, and what mascot would represent them the best?
Are indie band mascots just marketing gimmick, or are they a legitimate marketing tool that will be here 4ever?
If u had an indie band, would ur mascot work the merch table, or would he be ‘in the front’ during the show 2 get ppl pumped?
Should u start a myspace page for your mascot, or should u just have a section dedicated to him on ur band’s myspace presence?

MASCOTS: THE FUTURE OF INDIEPENDENT MUSIC?

Do u have any solid ideas for what makes a festival ‘appear 2 be’ hella ‘fun’?
Which of these gimmicks ‘makes’ a music festival better?

Should music festivals go to Home Depot to buy leaf blowers in order to make more ‘toilet paper’ shooters?

Photos via cobrasnatch

Releasing ‘beach balls’ to simulate a coastal environment?

Booking a college-themed partie DJ?

Releasing an ‘inflatable heart’ to represent ‘the human spirit’?

Having a ‘cityscape’ as ‘the backdrop’ ur music festival [via meaningful setting]?

Would ‘free weed’ make music fests better?

Have moms of kids who are at the festival host a ‘bake sale’ to make people feel younger & let moms feel like they are a part of their alternative child’s life?

Building a rollercoaster that goes over the mainstage?

Constructing a huge slip n slide for people to ‘fuck’ and ‘grind’ on?

Really just want to attend ‘the perfect music festival.’

Please share your creative ideas, and other stuff that would make a music festival seem ‘hella cool.’ Every business is struggling to survive, and business entities must get back in touch with consumers if they want to stay around forever [via govt bailout].

What makes a music festival ‘meaningful’ 2 u?
If u had millions of dollars to throw a music festival, how would yall ‘throw it down’?

Photos via bigpicture

Damn. This picture ’seriously seems like a Where’s Waldo’ 2-page spread. Can’t believe it is actually ‘temporary shelter’ for people attending some ‘huge ass’ music festival in England. Feel ‘overwhelmed’ to imagine a ‘live music experience’ with s000 many ppl. Wonder if I really want to ‘rally around music’ and ‘bask in the human spirit’ in that type of environment.

‘Jesus christ’. Seems like an event that would ‘raise enough money’ to ‘end hunger’ or something/make a ‘GDP comparison to a shitty country.’

Think the world will look like this ‘when the world ends’ and a portal to the center of the Earth opens up.

I wonder if they built an ‘Outdoor World’/'Bass Pro Shop’/'Cabela’s’/miscellaneous outdoor store nearby just to handle people who ‘needed outdoor gear’ for this sweet festival.

Can’t believe Glastonbury lets you ‘volunteer’ to get into the music festival for free. Think that u have to sort through trash/recyclable materials. Seems ‘green’, possibly like a marketing campaign.

I wonder if a company could offer their workforce non-monetary ‘compensation’ for an entire fiscal year. Like a company that ‘pays workers’ with ‘kewl bands performing’/meaningful experiences, instead of ‘having a payroll.’ Feel like there is a ‘genre of people’ who would do that, as long as you gave them a tent and a community shower, or something.

I feel inspired by seeing so many ppl ‘uniting around music’, willing to ‘chill in a tent for days’/’set up some sort of monetized shanty town.’ Feel like possibly building some sort of music festival that incorporates ‘actual slums.’

Most festivals are held in a ‘meaningful public space’ where you can also see ‘the city’s skyline in the background.’ This helps u feel ‘connected to the music’ while also ‘being reminded of the power of man/engineering/archyteckchy.’

Sorta just want to ‘feel’ the city behind me.

Being in a crowd + seeing ‘corporate America’ makes me feel like I am a part of humanity.

This is a picture of ’slums’ in Brazil. What if we had some sort of ’super authentic’ music festival in ’slums’, and ‘rented’ the homes from the people who ‘actually lived there.’ Feel like ‘every1 would win’ since rich people would get ‘an organic experience’ and ‘the poors’ would get $$$$.

Really just searching for the most authentic music experience possible, and I think that the modern music festival is ‘isolating a demographic of authentic thrillseekers.’ Sorta just mainstream + corporate now.

What ideas do yall have for the modern music festival?
Do u believe in the concept of the microfestival–charging 10 to 100 fans ~$10K per ticket to see their fave bands in an intimate, exclusive setting?
Should we ‘buy out’ a bunch of slum dwellers and turn the area into a music festival space?
Worried that I am ‘losing touch with humanity’ even though I am ‘actively seeking’ the opportunity to ‘connect’ with ‘all humans.’

Since I am moving to NYC after this summer to go to design school, I have started to read NYC-centric blogs to sort of ‘put my finger on the pulse’ of what real New Yorkers read and see on a daily basis. I couldn’t help but notice this huge Calvin Klein ad with 4 ppl in some sort of ‘orgy.’ It seems hot, and sexual. It reminds me of the feeling of when my ‘penis becomes erect’ while I am wearing jeans. I think that is what ‘advertising’/'marketing’ is all about–”SEX SELLS.”

Seems intense to have a 4some with a 3-to-1 boy-girl ratio. I would hope that I could be the one ‘doing the penetration.’ Then there is the bro who ‘awkwardly walks over and tries to position himself to ‘get a blowjie.’ Then there is ‘extra bro’ who is on the floor ‘tugging off’, hopefully getting his chance to ‘be inside’ of the girl eventually. Have yall ever had 3somes? Is it awkward when 1 of your bros is involved? Have u ever ‘crossed swords’?

Sort of worried about Am Appy’s brand. I read on a design blog that they ‘made an official flag.’ Think that this means that they might secede from America [via Civil War].

Photo via PSFK

Not sure if this flag is ’still sexual.’ Sorta wish it was a picture of a real broad, or something, maybe with her areolas exposed. Not sure if this is the kind of flag that I would want to ‘put on the moon.’ Can’t believe they have an official flag.

What do yall think of these branding choices?
Do yall think that sexual advertisements are bad 4 society?
Do u think it is natural to ‘get aroused’ when u see a sexie ad?
Have u ever ‘made love’ 2 more than 1 person at the same time?
Are Calvin Klein jeans ‘the new skinny jeans’?

Not sure if it would be possible to create a more authentic vehicle. Possibly a Sparks Prius, or something like that. Or maybe a ‘Scion Scion’ that travels the world sponsoring alternative events. Miss the days when people would travel to music festivals in altMobiles. Or the Crystal Castles Mobile.

Think this bicycle might be the alt version of Oscar Meyer’s Weiner mobile.

Or possibly a Red Bull MiniCooper

or a Best Buy Geek Squad car.

Or a NASCAR car

I just want to cruise in a branded vehicle. Might make a ‘macbook prius’ or a ‘blog hummer’ or a ‘Lil Miss Sunshine volkswagen.’ Can yall think of any other branded vehicles?

If you could die on a fixed gear bike [via no brakes] what brand would u want representing U?
Is the PBR fixie the most authentic vehicle on the planet?