I was looking at groups of bros who I might want 2 search for on FaceTwitspace, and I wondered which group would take my personal brand to the next level [via association].

Would yall rather be bros with Chris Martin Viva La Vida Altbro & his army of Mainstreamers experimenting with alternative parties? [via an AZN 'flipping the bird']

Or The Freshly Purchased Am Appy Products Crew?

[Photos via Every1 Is Famous]

It’s really important to have a crew that looks ‘legit.’ When u walk into an alternative event, you have to look like you ‘belong.’ U don’t want to look like an 18 year old entry leveler who ‘wants 2 find out what Sparks tastes like.’

Make people believe that high level alternative events are your home-away-from-home. Pretend that u were ‘on the guest list.’ Don’t look like you find an event to be meaningful or stimulating, or else u will look like some1 who is ‘new 2 the scene.’

Your personal brand is contingent upon the people you surround yourself with.
Enigmatic brands are usually better than ‘bright, neon’ brands.
Doesn’t matter if u hang out with hollow people in order to establish your brand before moving on to people with ‘more depth.’

Don’t be afraid 2 be selective with ur crew.

When ur doing Xmas shopping, ur usually not buying presents 4 people u love. It is usually a challenge to find some thing appropriate for some1 in your extended family who you don’t TRULY know and don’t authentically “love.” U want 2 add value 2 their life in a present, but u don’t want 2 spend more than $__. I sort of wish Amazon would build a site called amazon-super-store.net/Presents_For_People_ I_Dont_Truly_Love_But_Have_2_Buy_A_Gift_4_them.html. At this site I could browse through crappy gifts which existed 2 give  2 extended family who u didn’t spend much money on and represent ‘not knowing them well.’

Today, I just want to SaveSomeMoney.us, but I would settle for SavingSomeEuros.blogspot.co.uk. I’m afraid of the FinancialCrisis.gov/BarryObamaWillNotSaveTheEconomy. Even though there is some change.gov, I feel like it is actually change.gov/pipedreams, and possibly change.gov/pyramid_scheme. S0 scared. Might even rename my myspace URL www.myspace.com/SomeScaredAltBro.

Should I go online shopping, or will there be 2 much traffic/2 many people?

Do u ever feel like ‘I wish I wasn’t s00 self-aware–would totes be ttlly happie if I didn’t ‘get’ life.’
Would u trade ur self-awareness for an AZN/entry level hornie alt/MeximAlt ?
S0 many decisions–ultimately I just want 2 be authentic.
Stay focused on ur long term goal of authentic personal brand sustainability.

XX BONUS ALTINO BROS XX

I wonder if Altino Bros are more in touch with electro and/or culture than WHITE altbros.
Is there such thing as electroTejano?
PART OF THE ALTINO NEVER DIES.

[Photos by every1isAltino]

[Photo by http://everyoneisfamous.com]

BUT SRSLY….
should I get a marketing internship? Not much I can do with my Communications Associate’s Degree. :-(

[Photo by lastnitesparty]

I just don’t understand why my BlogCentric view of electro music didn’t make a bigger splash on this list. Does most of the world listen to guido+eurotrashCore ‘techno’ music? Am I an unEducated electroFan? Does the music that I listen to ‘not matter’ in the context of ‘authentic electronic’ music?

I have made the bloghouse/mainstreamLectro bands that appeal to me GREEN.
Everything is that is guidoCore/electronica/technoh0use/authentic techno is RED.

DJ Mag Top 100 DJs 2008
01. Armin van Buuren
02. Tiësto
03. Paul van Dyk
04. Above & Beyond
05. David Guetta
06. Ferry Corsten
07. Sasha
08. Markus Schulz
09. John Digweed
10. Infected Mushroom
11. Deadmau5
12. Carl Cox
13. Sander van Doorn
14. Paul Oakenfold
15. Richie Hawtin
16. Hernan Cattaneo
17. James Zabiela
18. Andy Moor
19. Eddie Halliwell
20. Axwell
21. Eric Prydz  
22. Kyau & Albert
23. Gareth Emery
24. Sven Väth
25. ATB
26. Anderson Noise
27. Joachim Garraud
28. Bobina
29. Fedde le Grand
30. Dubfire
31. Aly & Fila
32. Judge Jules
33. Umek
34. Matt Darey
35. Ricky Stone
36. Ricardo Villalobos
37. Lange
38. Daft Punk
39. Benny Benassi
40. Bob Sinclair
41. Deep Dish
42. Mark Knight
43. Astrix
44. Marco V
45. The Thrillseekers
46. Laidback Luke
47. Danny Tenaglia
48. Menno de Jong
49. Marco Lenzi
50. Andy C
51. Offer Nissim
52. Martin Solveig
53. Adam Sheridan
54. Sean Tyas
55. DJ Feel
56. Yahel
57. Roger Sanchez
58. DJ Shah
59. Sander Kleinenberg
60. John O’Callaghan
61. Blank & Jones
62. Cosmic Gate
63. Steve Angello
64. Simon Patterson
65. Gabriel & Dresden
66. Richard Durand
67. Laurent Wolf
68. Matt Hardwick
69. Chris Liebing
70. Erick Morillo
71. DJ Hype
72. Signum
73. Justice
74. Dirty South
75. Wally Lopez
76. Magda
77. Lisa Lashes
78. Pete Tong
79. DJ Vibe
80. Bad Boy Bill
81. Tiddey
82. Greg Downey
83. Marcel Woods
84. Nick Warren
85. Solar System
86. Skazi
87. Mike Koglin
88. Mauro Picotto
89. Sébastien Léger
90. The Chemical Brothers
91. Steve Lawler
92. Fatboy Slim
93. Solarstone
94. Astral Projection
95. Leon Bolier
96. Nic Fanciulli
97. Ronski Speed
98. Tocadisco
99. Booka Shade
100. Alex M.O.R.P.H. & Woody van Eyden

Doesn’t the amount of red scare yall? I’m just tired of the guidoTechno house DJs getting all of the attention. They play music like this:

I feel like it’s my responsibility as one of the world’s leading sources for Trivial Electro and Blog House music to make a list that does a better job of representing the world’s most Bloggable Electro DJs who appeal to People Who Read 2 Many Blogs and have an Alternative Perspective on the World.

HRO’s Top DJs of 2k8.
These are the World’s Best DJs

1. Justice
2. Acid Girls
3. James Murphy
4. Xavier De Rosnay Solo
5. Fred Falke
6. Guns N Bombs
7. 2ManyDJs
8. Paparazzi
9. Harvard Bass
10. HRO DJ set
11. Girl Talk
12. Erlend Oye
13. Royal Rumble
14. Red Foxxworth
15. Local Hero
16. Diplo
17. DJ AM (post-escaping death)
18. DJ AM (pre-escaping death)
19. Alice Glass Solo DJ Set
20. Passions
21. Drop the Lime
22. Simian Mobile Disco DJ set
23. Johnny Jewel (Glass Candy)
24. Them Jeans
25. Mark Hunter DJ Set
26. Busy P
27. brodinski
28. yuksek
29. Crookers
30. Bloody Beetroots
31. Holy Ghost!
32. Surkin
33. Para
34. Digitalism
35. Jokers of the Scene
36. Treasure Fingers
37. The Daft Punk
38. The Juan Maclean
39. Pharrell (Fluo Kids)
40. SoMe
41. Cut Copy DJ set
42. Steve Aoki
43. Sebastian
44. The Twelves
45. DJ Skeet Skeet
46. Perez Hilton DJ set
47. Matt Lauer
48. Katie Couric
49. Al Roker
50. Anne Curry DJ Set
51. Samantha Ronson DJ Set
52. DJ Mom Jeans
53. The Teenagers DJ Set
54. HeartsRevolution DJ Set
55. McDonalds employee DJ set
56. Animal Collective conceptual DJ set
57. Miss Toats
58. Chromeo Interracial DJ Set
59. Radio Disc Jockeys with morning shows
60. GorillaVsBear DJs
61. Stereogum DJs
62. PitchforkTV DJs
63. Franki Chan
64. dudes who take ‘being a DJ’ seriously because the ‘emocore’ bubble burst and their band no longer tours.
65. female DJs who think they are awesome but kinda suck
66. DJs who talk about music too much
67. DJs who play too many obvious hits from 2k7
68. FEADZ
69. Uffie DJ Set
70. Ed Banger Belligerent PuPuPlatter DJ Set
71. Danny Mastersons brothers’ DJ set
72. MSTRKRFT
73. DJ Set by a Chili’s bartender
74. Ben Gibbard solo DJ set in his Toyota Prius
75. James Tambarello
76. Postal Service UPS commercial DJ Set
77. Ratatat DJ set
78. Prince
79. impromptu DJ set at a house party by an altBro with an iPod touch filled with bloghouse songs
80. J.D. Salinger DJ Set
81. Kurt Vonnegut’s corpse DJ set
82. TRV$ DJ AM
83. local altBag DJ set
84. Miami Horror
85. miscellaneous guidoDJ who plays cheesy techno songs from your youth
86. DJ who plays Killers/Coldplay mashups
87. Wilmer Valderramma ‘Yo Mama’ DJ Set
88. The Cast of The Office DJ Set
89. Fan Death
90. Ryan Adams (DJ set)
91. A-TRAK
92. Erol Akan
93. John Mayer
94. Jerry Seinfeld authentic disco DJ set
95. Madonna
96. Alex Rodriguez/JoseCanseco (2Many Steroids)
97. Michael Phelps DJ Set after extending his brand too far outside of his core competencies
98. Smarter Child (DJ set)
99. Joe the Plummer (DJ Set)
100. Panda Bear (Noah Lennox)

Please feel free to let me know how you feel about this list. I just want yalls input.
Who are blogville’s most relevant DJs? Which DJs probably cost the most?
Are u tired of all of the guidoHouseTechno DJs getting all of the attention? (Are they more authentic than bloggy electro DJs who have capitalized on the entrylevel alt population growth spurt?)

But SRSLY, doesn’t it piss u off when ur local DJ seems like he’d rather be any where else than playing at your local ElectroParty?

[Photo by Every1isfames]

If u could have a DJ set by n e 1 in the w0rld, who would it be?

(Unless u r an ass hole who thinks u were born alt.)

This picture was taken from an Entry Level Alt Convention–specifically a seminar about taking your personal brand of ‘the zany mainstreamer who acts like Ace Ventura’ and transitioning it into a respected alternative personal brand that channels your creativity, uniqueness and outgoing personality into a tangible social product.


XX BONUS NINJAS TRYING TO ROB AN ICECREAM TRUCK FULL OF ALT DRUGS XX

N e thing can happen in NYC! Such a zany, kreative place!
[Every1 is Famous]