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GRAPHIC PHOTO: Cults lead singer Brian Oblivion suffers severe 3rd degree burns to face (5 comments) |
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NYTimes calls Lana Del Rey 'a skinnier Adele'. Do they h8 fatties? (19 comments) |
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I Am Carles Returns with LIMITED EDISH VALENTINE'S DAY shirt. (17 comments) |
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Madonna says M.I.A. ruined her show, is 'a stupid teenager' (8 comments) |
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EXCLUSIVE PREMIERE: Beyonce and Jay-Z release first pictures of their fake baby! (26 comments) |
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Alexis Krauss shows off her BANGIN BOD in GQ Magazine. She truly is 'Sexi Lexi.' (18 comments) |
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LANAMANIA hits Los Angeles, frenzied fans begin sobbing in Lana Del Rey's presence (36 comments) |
I just read a blog post photogallery about the 'Most Marketable' Olympians of the Vancouver Olympics. It sorta made me think about how 'important' / 'relevant' / 'irrelevant' the Olympics are. From what I understand, the Olympics have merged into a month long branding experiment. Sorta like an infomercial for a city / country / sport / human / athlete / brand. The Olympic games can provide enough memes to hold the world over for 1 month every year. Fortunately/unfortunately, the internet gives zany sports the opportunity to 'grow', kinda like the curling effect. In the modern world, humans like to talk abt the TV that they are watching while they are chillin on their laptops [via twitter].
Wonder who were the most important Winter Olympic athletes. If I had a Fortune 500 company, would I hire a Winter Olympic athlete who competes every 4 years to 'represent' my brand. Not sure if the Winter Olympics are genuinely inspiring to people. Michael Phelps was a chill summer olympian, but he is known more for being a Tiger Woods-type bro who just loves to do mad drugs and bang strippers + escorts. I would probably just hire an NBA or NFL player if I had a brand that needed an athlete ambassador, but if I lived in some sort of place like Asia or Europe, I might try to 'cut a small deal' with an Olympic athlete who balled over all.
Are winter Olympic athletes marketable?
From what I understand, it will always be 'funny' to make fun of 'flamers prancing around on ice.' Just another fascinating sport where we always struggle to understand how ppl devote their lives' to something so 'absurd.' Ice Dancing is apparently even 'gheyer' than figure skating, since they just dance, and don't do extreme jumps where accidents can happen.
This bro is apparently one of the best at his sport of all time, but he is 'too humble' to brand himself like Usain Bolt and Michael Johnson as 'the fastest man in the world.' It seems sad. Sort of want a flamboyant African American diva bro 'pissing off' all of the other irrelevant countries who actually 'care' about the sport. Hopefully the USA starts more innercity speed skating programs.
Curling is apparently the second most popular sport in Canada behind hockey. This female broad has been branded as the 'cougar' of the sport, since she is mad hot + looks like she is down 2 fuck after baking you and your bros some rice krispie treats. I am not sure if curling is an 'alt' sport, or if it more like an SNL digital short starting Andy Samberg--something 'funny' that mainstreamers can rally around.
From what I understand, America doesn't have any talented female figure skaters right now, but sponsors will probably invest in this girl for the next Olympics. I think it helps that she is AZN because they are more dedicate to 'training', but she probably won't be able to handle 'flopping' if she chokes. I wonder if Dominque Moceanu is the 'gold standard' of lolita female American Olympians.
I think she had a good Olympics for her long term brand because her mom died, and it made her personal story 400% more compelling. Even though she lost her mom, u can't help but think that her mom is smiling down from heaven, watching her daughter get 'mad endorsement deals.'
She apparently chills in the halfpipe [via Shaun White snowboarder]. She is from Australia, and I am not sure if it snows there, so her story might not be very believable. I think Australia just doesn't have very much going on, so they need as many celebs as possible to inspire their nation to believe that they will 'make it' off the island. I feel like the Sydney Olympics was the #1 moment in the history of their country, at least from a branding perspective.
She is a figure skater in Japan, and I think this confirms the theory that AZNs are really intrigued by figure skaters and cats. It seems like the ultimate tween sensation in an AZN country would probably be an ice skater who sings jap pop and also has an anime cartoon show. I think that most famous Japanese people get endorsement deals for point and shoot cameras.
One of the most interesting things about the Olympics is when you find out that a country 'cares too much' about a sport that isn't real/doesn't matter. The South Koreans apparently consider speed skating to be their 'national past time.' They h8 the American Apolo Anton Ohno, since he is apparently a cheater who pushes people over in order to win medals. Hopefully North Korea starts a speed skating team so that we can see some 'real drama' go down.
Bode Miller was marketed by Nike as a skier who 'doesn't care about competition.' He tried to brand himself as the chill bro of professional athletes, then chilled too hard and had a terrible Olympics, making him less marketable. Apparently skiing is 'big in Europe' so he makes 'mad bank' with European brands in the Euro circuit, but we only care about him in America if he wins medals.
Last night at the Winter Olympic Games in Vancouver Canada, some angsty couple from Great Britain skated to the hit song "Crawling" by Linkin Park. Linkin Park has been branded as a band that teens can turn to when no one understand their pain. The band creates a synergistic mix of rap and rock that relays deep messages to tweens and teens.
In the song "Crawling" they offer a lyrical and textural soundscape upon which an interpretive skate dance can be performed:
crawling in my skin
these wounds they will not heal
fear is how I fall
confusing what is realthere's something inside me that pulls beneath the surface
consuming/confusing
this lack of self-control I fear is never ending
controlling/I can't seemto find myself again
my walls are closing in
(without a sense of confidence and I'm convinced that there's just too much pressure to take)
I've felt this way before
so insecure
Wonder if "Crawling" is one of the best songs of the past century. Sorta just wanna get blazed and get in touch with my pain.
The ice dancing couple is named Sinead and John Kerr. The are getting 'mad coverage' because they are siblings, and their dance moves get sexual and passionate.
Maybe they picked Linkin Park because there is some sort of 'untamed darkness' within them.
Wonder if figure skating 'peaked' a long time ago, back when competitors would do whatever it took 2 win.
Maybe Linkin Park is the only band who can understand the pain, sacrifice, and misunderstanding associated with figure skaters.
What is the most authentic Olympic event?
What music would yall figure sk8 2?
Popular Japanese Figure Skater Daisuke Takahashi had a keffiyeh integrated into his cute little costume for his Olympic Contest. We cannot confirm if he is 'alt' or if this was actually an anti-Israeli message, showing support for the 1972 massacre of members of the Israeli Summer Olympic Team at the Munich Olympics. Based on his Japanese heritage, we find it safe to assume that he was
Do u think this was a real 'hipster scarf' or a politically motivated message? Is he 'just a harmless queen on ice'?
We can only assume that his Palestinian scarf gave him the warrior power that won him the bronze medal.
We cannot confirm that his checker shirt was created from a table cloth at a local diner.
Elsewhere:
Are the Olympics alt, or does it require too much dedication for an authentic alt to participate [via Hipster Olympics]?
If ur a homosexual, would u 'hook up' with this kute AZN flying twink?
The hit 2k9 buzz band The XX's hit song 'Intro' was utilized in an AT&T commercial. The commercial seems to be a marketing campaign based around American Olympic Speed Skater Apolo Anton Ohno.
It will be interesting to monitor the 'backlash' against the XX, since they have only 'been on the alt radar' for such a short time, even in blog years. One could suspect that they were constructed in order to make mad bank in licensing. In the past, some blogsites have theorized that the band is some sort of marketing gimmick for the popular Mexican beer, Dos Equis.
It is also important to note that the Speed Skater in their commercial has a 'rowdy' soul patch, which possibly could be classified as a soul landing strip. The XX might be regretting lending their song to a commercial which features a soul patch bro.
Only time will tell if The XX will morph into a mainstream band, with a brand that is similar to the Ting Tings, or if they will stay critically acclaimed indie darlings who are 'incredibly popular' in Europe.
Do yall think The XX 'sold out' harder than Grizzly Bear / The Arcade Fire [via Super Bowl Sunday]?
Would yall rather have your music played during a Super Bowl campaign or an Olympix campaign?
Do yall use AT&T as a service provider, and does this make u 'happy' that they 'get' u as a consumer?
Have we reached the zenith of the post-Garden State era, where indie music is harvested for the sake of 'making sweet commercials'?
Will XX fans start to grow soul patches?
Would Michael Phelps have won more medals if he listened 2 the XX instead of Lil Wayne?
Is Apolo Anton Ohno alt, or just a lost altish bro?
Do yall think Middle Americans who heard this song liked it, or did they not even bother processing it?
The xx is a band from the UK that went kinda mainstream in 2k9
